• Startup Night 2024

European Retail Startup Night 2024

When? Thursday, October 24, 2024, from 6:00 PM to 9:30 PM
Where? JO&JOE | IKEA Westbahnhof Vienna, Europaplatz 1/6, 1150 Vienna

Attention merchants, investors, startups, and scaleups! The Retail Association (Handelsverband) and Austria Wirtschaftsservice (aws) are seeking the most exciting retail ideas from across Europe.

In collaboration with REWE Group, EY, invest.austria, Austrian Startups, The Female Factor, IKEA, and our long-standing media partner Trending Topics, we are pleased to invite you to the sixth edition of the "European Retail Startup Night" in Vienna. This evening event will highlight particularly sustainable Austrian and European startups with a focus on retail. Food, near-food, or non-food, all categories are welcome.

The objective? To connect innovative retail startups with domestic retail companies and to promote forward-looking innovations and technologies in retail.

In an era where technologies and markets are evolving faster than companies can adapt, continuous engagement with customers and future tech trends is essential for survival. The European Retail Startup Night provides a platform for direct exchange in the heart of Europe, specifically targeting startups, merchants, technology providers, and investors.

The sixth European Retail Startup Night will showcase Austrian and European startups and scaleups, as well as omnichannel best practices with a sustainability focus. Promising cooperation models with young companies for retailers will also be discussed.

Prior to the event, a distinguished jury will select 6 startups to pitch live on stage on October 24, 2024, at JO&JOE in IKEA Westbahnhof Vienna before the judges.

On this evening, the prestigious Startup Award will be presented to three startups (1st place, 2nd place, and 3rd place). Following the event, there will be extensive media coverage. Additionally, the startups will have the opportunity to win the following:

1st Place:
 2 Skinnovation Tickets
 1 Handelsverband Jahresticket for Vienna & Gmunden

2nd Place:
1  Handelsverband Jahresticket for Vienna
1 Skinnovation Ticket (sponsored by aws)

3rd Place:
 1  Handelsverband Jahresticket for Vienna

In addition to the startup pitches, the evening will offer opportunities for matchmaking, a high-profile panel discussion, and an exciting keynote speech.

Registration (b2match)

You can find all further information about the event on the b2match platform, where you can register and apply as a startup for the pitch.

go to platform

Speaker

Florian Haas

Head of startup, EY Austria

Florian Haas is the head of the startup ecosystem at EY Austria and, together with his team, supports founders and young companies in growing sustainably and finding the right partners in order to successfully turn big ideas into big companies. He is the founder and responsible program director for the EY Scale-up Award in Austria, which brings the best scale-ups of today and tomorrow onto the stage. Florian is a speaker and Angel Investor focusing on sustainability and tech.

Helen Krüger

Projekt Manager, aws Connect Industry-Startup.Net

With a background in tourism, Helen Krüger successfully transitioned into Vienna's startup and scale-up ecosystem, gaining valuable experience at companies like GoStudent and Storebox. Driven by her passion for building strong relationships, she advanced from her role as Strategic Partnerships Manager at GoStudent to her current position at Austria Wirtschaftsservice (aws). At aws she focuses on fostering collaborations between startups, SMEs, and corporates, helping to drive innovation and growth within the Austrian startup ecosystem through the Matching service aws Connect Industry-Startup.Net.

Bea Landl

Head of Innovations, MAXFIVE

Bea Landl is Head of innovations at MAXFIVE since spring 2022. Together with her team she is working on new ways to make shopping more tangible for all five senses. Previously, she worked in the areas of market research and customer insights for ASFINAG and REWE Group, among others.

Ben Ruschin

Managing Partner, Big Cheese Ventures

Ben Ruschin is Managing Partner of Big Cheese Ventures, a company that supports startups with corporate & business development. Ben is co-founder of WeAreDevelopers, an HR tech scaleup and host of the world's largest developer event (>15k developers), which he continues to support as a major shareholder. He also co-founded the HR tech startup Apprentigo, which focuses on up-skilling apprentices and young professionals. Ben is the lead investor in Notarity and mytalents.ai – his portfolio comprises >20 startups, including Consalio & Halm (DE) as well as the Y-Combinator startups Salvy (Brazil) & Hockeystack (USA).  Ben supports his startups with hands-on sales expertise and a global network of decision-makers. He invests via Founders of Europe, Big Cheese Capital and his private family office. Ben is a Forbes 30 Under 30 list-maker and holds a variety of private & public sector board seats. He is married to the opera singer Hila Fahima, they have one son.

Georg Sladek

CEO at Agro Innovation Lab & Head of Farming Innovations, Raiffeisen Ware Austria AG

Georg Sladek is the CEO of the Agro Innovation Lab. The Agro Innovation Lab is Europe's first AgTech accelerator and currently has a network of over 1,400 startups. The daily business of the RWA Innovation Platform involves scouting, evaluating, and fostering of innovations within the business sectors of the RWA and Lagerhaus-Cooperatives (Agriculture, Energy, Home & Garden, Building Materials, Machinery). In addition, he leads the RWA department "Farming Innovations," which develops and brings innovative business models to market for the Lagerhaus cooperatives. For example, this year, the Irish startup Farmhedge was acquired and integrated into the department. Previously, Sladek was a member of the management board of the logistics company TKL-Lebensmittellogistik and served as a policy officer for agriculture and environmental issues at the Ecosocial Forum.

Edeltraud Stiftinger

Managing Director, Austria Wirtschaftsservice

Edeltraud Stiftinger has been Managing Director of the Austria Wirtschaftsservice and the European Recovery Plan-Funds since 2012. From 2007 to 2012, she was Head of R&D at Siemens Central Eastern Europe. She graduated in Social & Economic Science at the University of Vienna). Since 2022, she has also been Deputy Chairperson of the Supervisory Board for the Bundesimmobiliengesellschaft Ltd. and is member of the Supervisory Board of the Wiener Städtische Versicherung AG.

Moritz Weinhofer

Project Manager, aws Connect Industry-Startup.Net

At aws Connect Industry-Startup.Net, the role focuses on fostering innovation and driving transformation within the startup ecosystem. The primary responsibility is to establish and manage strategic partnerships between innovative startups, SMEs, and large corporations, with an emphasis on Corporate Venture Capital and Venture Clienting initiatives. This includes enabling businesses to leverage cutting-edge solutions and resources, while supporting their journey towards growth and digital transformation. Through these efforts, aws Connect Industry-Startup.Net positions itself as a key enabler for forward-thinking enterprises.

Rainer Will

Managing Director, Handelsverband

Since 2014, Rainer Will has been Managing Director of the Austrian Retail Association (Handelsverband) and publisher of the magazine "retail". Among other achievements, he negotiated an industry-wide agreement in the food sector for fair dealings with agriculture and won a competition lawsuit against Amazon to create a fair marketplace for small retailers. Rainer Will is member of the Board of Directors of the European Retail Association eCommerce Europe and is an advisor to the "Tafel Österreich". Prior to this, Will was an advisor at the Finance, Innovation and Technology department of the Austrian Ministry of Economy after serving five years in strategic and operational functions within the Austrian Economic Service (aws). Moreover, Will worked in the private sector for many years, e.g. at the Institute for International Research (IIR) and at Bene AG. Will studied business administration at WU Vienna and the London School of Economics (LSE). He is the author of the books “The End of Online Shopping” and “How Real Are You? Manifesto of Digitalization.” In 2021 and 2022, he was named Crisis Manager of the Year by the Opinion Leaders Network.

Location & Directions

Venue: JO&JOE | IKEA Westbahnhof Vienna, Europaplatz 1/6, 1150 Vienna

Getting There:

  • By Public Transport: The venue is conveniently located at the Westbahnhof train station, accessible via various public transport options including the U3 and U6 subway lines, as well as numerous bus and tram lines.
  • By Car: Parking is available at the IKEA Westbahnhof parking facility. For GPS navigation, use the address Europaplatz 1/6, 1150 Vienna.
  • By Bike: Bike parking facilities are available at the venue.


For further details and assistance, please refer to the JO&JOE website.

Exhibitor and Partnership Opportunities

You have the opportunity to participate as a cooperation partner at all our events.

Partnership Catalogue 2024

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